I write stuff. A lot of it is about cars and motorcycles.

Harley-Davidson

Fit to Ride?

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Harley-Davidson has come up with a good idea, and it’s one that really should be implemented as widely as possible.  The MoCo will be implementing the Harley-Davidson Fit Shops at dealers all over the country.

Dealership Fit Shop specialists work with current and prospective Harley-Davidson motorcycle Continue reading

Rumblings From Harley?

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A few months ago, in April, the May edition of Cycle World magazine (link unavailable, it was print) printed a rumor on page 24 that Harley-Davidson was working on a V-4 power plant for…something.  Even Cycle World didn’t know:

Harley-Davidson is rumored to be working on a new Continue reading

Buell 1125R Test Ride

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The ambient air temperature read 87° as I pressed the starter switch on the blue-on-white Buell 1125R, and prepared myself for the slight possibility of fun.

I say “slight possibility”, because the restrictions that Biggs Harley-Davidson in San Marcos, CA had set on the test ride were stacked Continue reading

A Rare Tactical Mistake, an Ongoing Strategic Problem

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Harley-Davidson, whatever the company’s faults may be, have gotten one thing consistently right: Marketing.  They are a marketing powerhouse.  When you buy a Harley-Davidson, you don’t just buy a motorcycle.  You buy a ticket to the “Harley Lifestyle”.  The company’s marketing is ubiquitous and Continue reading

Harley Davidson 2010 Model Line-Up

The MoCo has released their 2010 model year line-up, and an expansive lineup it it is. For 2010, Harley-Davidson will carry 34 motorcycle models, including 9 new  bikes. Below is a little taste of Milwaukee Goodness.

Laura Vecchio at Harley-Davidson wrote to me, to provide some of the Continue reading

Yakima PD Dumps Harley

Harley-Davidson has seen a lot of competition for the police bike market over the last few years, most notably from BMW, starting with the R1100RT-P to R1200RT-P.  Honda has been making inroads on Harley’s market share, too.

Yakima, Washington is now is the latest police agency to dump Continue reading