A Buell Sportbike for the Rest of Us?
Erik Buell left—or, more properly—was kicked out of Harley-Davidson in 2009. A non-compete agreement kept out of making streetbikes for several months, but he came back with the 1190RS when he was able. But, since he only made 100 of them, and they cost forty grand, you didn’t get one and I didn’t either. But, based on an announcement today—and securing some financing from GE capital and a partnership with Indian motorcycle giant Hero MotoCorp, that may be changing.
That seems overly dramatic, but whatever. Add to that, though, the announcement that EBR made today on its Facebook page:
Erik Buell Racing (EBR) announced today that a new sportbike will be unveiled October 16 at the American International Motorcycle Exposition (AIMExpo) in Orlando, Fla.
The new, street-legal high performance motorcycle carries EBR’s model designation 1190RX and is a direct descendant of EBR’s race-bred limited edition 1190RS Super Bike. While the 1190RX shares its sibling’s 1190cc engine and many of EBR’s exclusive performance and handling-enhancing features, it is a new design created to tame the wildest roads and rouse the most demanding riders.
“This is the culmination of decades of dedication, innovation and teamwork,” said EBR founder Erik Buell. “We have been working to create a pure rider’s machine and a true world brand. From the heartland and the heart of America, these are extraordinary motorcycles that discerning riders everywhere will be passionate to own.”
So, if I’m understanding this right—which is to say, reading between the lines correctly—after five years of waiting, there may actually be a new Buell motorcycle that you can actually buy, afford, and own.
I hope so.