Times Are Tough All Over

The US isn’t the only place where motorcycle sales have been dismal this year.  ACEM, the Motorcycle Industry Association in Europe, is reporting that, as of September, year-over-year motorcycle sales in Europe are down by 27%.  Here’s the ugly, ugly chart:

ACEM Sales 2002-2009 (September)
ACEM Sales 2002-2009 (September)

That’s definitely not the sales results graph you want to see.

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Author: Dale Franks

Dale Franks is the former host of The Business Day, ”a daily, four-hour business and financial news program on KMNY Radio in Los Angeles. From 2002-2004, he was a contributor on military and international affairs for TechCentralStation.com. Currently, he a publisher and editor of the monthly political journal The New Libertarian, as well as an editor of the popular web log, Q and O. Dale served as a military police officer in the United States Air Force from 1984 to 1993, in variety of assignments both in the United States and Europe, where he also was assigned to the staff of the Headquarters of Allied Forces Central Europe. In addition to broadcasting, writing, and speaking on various topics, Dale has also been a long-time technical training instructor on a variety of computer software and technology subjects. Dale has also long been involved with information technology as an accomplished web designer, programmer, and technologist, serving as the corporate knowledge specialist for Microsoft Outlook at SAIC, the nation's largest employee-owned corporation. Additionally, he is the author of a number of software user guides used for classroom training by one of Southern California’'s premier computer training and consulting firms. His book, SLACKERNOMICS: Basic Economics for People Who Find Economics Boring, is available from Barnes & Noble.

1 thought on “Times Are Tough All Over”

  1. Hmm…what a contrast to the Indian motorcycle market. Companies which make and sell motorcycles in India have been posting growth rates of 24-87% yoy. This is not a fair comparison, of course, since markets in the US are leisure based, where as India motorcycle sales are utility based – 2 wheels in India are just a cheaper alternative to cars, and most of people who buy and ride motorcycles in India are commuters who lug their families around on them.
    http://www.wheelsunplugged.com/ViewNews.aspx?newsid=4969
    By the way, you have a great blog going on here! I stumbled on your website while I was searching something on Harley-Davidson in India. Agree 100% with what you said there – HD will be lucky if they sell more than 150 motorcycles a year. I am a motorcycle enthusiast in India, a single bachelor earning 30 times the Indian average salary but will never put my money on a Sportster or a Street Bob. The idea of paying 110% more than the US price is hard to digest – besides, air cooled Harleys are not meant for the Indian weather, unless getting your legs burned is one’s idea of fun.

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